Individually numbered Daft Cards were inserted in every copy of Discovery. Users went to daftcard.com, entered their number, and downloaded the Daft Player...
The futuristic player was designed to reflect the overall aesthetic of Discovery. It enabled members to download original remixes and additional content related to the album. A tremendous success, the Daft Player was downloaded over 3 million times and won numerous awards.
Some examples of the artwork designed for the releases.